Just when we thought the ruckus around E.L. James’s Fifty Shades trilogy was dying down, the trailer for the Fifty Shades of Grey movie hit the internet, whipping everyone into a frenzy. Pun intended.
E.L. James, whose real name is Erika Leonard, calls it adult romance. News agencies have called it mummy porn. Whatever it is, there is no doubt that it is popular. By August 2012, just a little over a year after its release, Amazon had sold more copies of Fifty Shades of Grey than it had the entire Harry Potter series.
What does this mean for publishing?